JuiceCaster is a rich, multi-media mobile phone and Web blogging and social networking community. It enables the user to easily capture pictures and videos on their mobile phone (by using the JuiceCaster Mobile application which is integrated directly into the camera function on the phone). Then these pictures and videos are quickly posted to the Web, and/or shared with other online or mobile phone users. In play mode, JuiceCaster delivers streaming audio/video of user generated content to the mobile phone.

JuiceCaster's newest feature, the JuiceCaster MediaBox, allows the user to easily capture and post pictures and videos directly from their mobile phone to virtually any online personal page, including MySpace, Xanga, Blogger, Gogglepages and more. The JuiceCaster MediaBox finally connects the consumer's mobile phone to their entire online life. In doing so, JuiceCaster provides a truly compelling, consumer-friendly application, utilizing camera capabilities on a mobile phone.