Message volumes are still growing but revenues are flat or declining. Adding services to retain and attract new customers is complex, slow and expensive.

As a result mobile operators:

• Are facing increasing operational costs due to inability to provide capacity on demand for messaging services.
  

• Are finding it difficult to differentiate their service offerings from those of their competitors.
  

• Are facing the threat of spam and scam attacks on their customers.
  

• Are constrained by the lack of innovation and support for legacy platforms from messaging vendors.
  

• Are finding succession planning for next generation networks
  

Traffic Control has been designed by Openmind Networks to provide intelligent inter- and intra-operator message routing for SMS, MMS and IMS services in a telecom network.

Traffic Control allows operators to build more efficient messaging networks which:

1. Reduce costs.
2. Increase revenues.
3. Protect revenues.
4. Deliver new profitable services.
5. Offers value for money